Hi @Jackson, @Stoakview and @Singing_Gardener, 
Thank you all for your feedback.
Iām really sorry to hear that you do not like the āTime for Canā advert which went live yesterday and Iām even sadder to hear that it felt like āscaremongeringā to you, Jackson.
Parkinsonās is a complex condition that affects everyone in different ways. It might be that this particular campaign doesnāt reflect your personal experience of the condition. However, the film shows real people with Parkinsonās and reflects their experiences and feelings.
The footage in some places is difficult to watch but we purposely wanted to demonstrate how difficult this condition can be for people living with Parkinsonās. Many of the people featured actively encouraged us to use this footage to tell their story and help increase understanding of the raw realities of the condition.
Feeling ashamed may be something that is specifically picked up on. We know from speaking to people in the community that this is something people have experienced and felt, although may not be how everyone does feel.
We also know from our own research and from people with Parkinsonās that the general public do not understand the severity of Parkinsonās and the impact it has on everyday life. To grow a movement that will help find a cure for Parkinsonās, we need to make people care. This means that sometimes we need to speak about Parkinsonās differently, to have impact and make people sit up and take notice.
Again, people with Parkinsonās were consulted during the development of the campaign. And our information and support services are here for everyone affected by Parkinsonās, and weāll continue to highlight them throughout the campaign period so people can easily find any support they need from us.
I hope this addresses the concerns you raised.
Best wishes,
Reah